Homemade pasta. Making it is a spiritual experience. Eating it is pure poetry.

We partner with agencies that “make” superior marketing strategies, website design and digital marketing. Like pasta from scratch, it’s equal parts know-how, ingredients and passion. We are a revenue stream for agencies, filling the story gap. Add more value, not more workload.

Bold words pair well with bold design for a Jackson Pollock POP!

When a Website Opens Doors

PARTNER AGENCY: RED CAFFEINE

Growth requires change. This telematics company needed a more vibrant digital experience with content that kept visitors wanting more with every page view. K+L Storytellers and Red Caffeine worked hand in hand – our signature creative process with digital marketing firms – to create Gauge’s unmistakable brand voice on every page.

+ CHECK OUT RED CAFFEINE

Metaphorical storytelling simplifies complex topics.

Simplifying Complex Technology

PARTNER AGENCY: BRAND-LED

Intricate formulations. Breakthroughs. Next-gen products. Finding the simple in complex stories means inviting people in. K+L Storytellers provided strategy, content creation and brand joy to more than 60 projects for three NAGASE divisions. Our content along with Brand-Led’s vibrant visuals told the NAGASE story across email campaigns, sweeping tradeshow graphics, presentation banners, technical posters, PR, an inhouse sustainability newsletter and even an acrylic block listing the brand’s core values. 

+ CHECK OUT BRAND-LED

Focusing on differentiators like culture sets you apart.

Getting on the CPG Short List

PARTNER AGENCY: WINGER MARKETING

Different is the new little black dress. It’s not a hard story to tell when you’re the real deal like GreenSeed Contract Packaging. Winger Marketing brought our culture-inspired blogs to another level visually. Winger pitched blog themes to industry media and turned them into press releases. Content sets the company apart.

+ CHECK OUT WINGER MARKETING

Fortress Consulting balanced bold with believable for a compelling visual story complementing the content. We focused on answering top questions in visitor minds.

Building a Movement

PARTNER AGENCY: FORTRESS CONSULTING

Working with an award-winning digital marketing agency is like attending an Italian feast – elegant at every decision point. We wrote content and Fortress Consulting executed on design to set this candidate – and her movement – apart. In the pic, Roderick and I lent our support on a community clean-up day. FUN!

+ CHECK OUT FORTRESS CONSULTING

Existence Creative turned corporate brochure copy into a stunning website. Smart! Repurposing delivers higher ROI.

Corporate Brochure Doubles as Website Content

PARTNER AGENCY: EXISTENCE CREATIVE

Pivot moment ahead! When Jessica Medranco purchased RJ O’Neil, a 100-year-old mechanicals company, we explored the new-old company’s unique value proposition, brand and voice during the creative process. We partnered up with Existence Creative to produce the company’s first corporate brochure under new ownership. Impactful. Detailed. Approachable. Culture-led.

+ CHECK OUT EXISTENCE CREATIVE

Oftentimes, a leadership announcement is a tad . . . dry. Three cheers for building trust through authentic storytelling, like this Eagle Scout who now leads a major manufacturer

New Leadership Campaign for Family-Owned Manufacturer Inspires Trust with Team Members, Supply Chain and Community

PARTNER AGENCY: THIEL

Change is challenging. People trust people. Authenticity rules all things. We tied the company’s vision story with the talents of the new leadership. Our messaging framework for each stakeholder group was a two-way dialogue around growth that included cacti, hand calligraphy, multiple foreign translations – and cake! We collaborated with THIEL on ideas and media outreach.

+ CHECK OUT THIEL

We love collaborating with Michele and K+L! Their incredible energy, creative thinking, and sharp writing elevate every project. They make designers' lives easier by crafting copy that fits seamlessly without losing its impact.

John G. Kraynak, CEO/Creative Director, Existence Creative


I wanted to express my sincere gratitude for your invaluable assistance in creating my brochure. Your expertise and guidance played a crucial role in shaping the content and design, and I couldn’t have done it without your support. Your willingness to share your knowledge and provide constructive feedback made the entire process smoother and more enjoyable. I truly appreciate the time and effort you ladies dedicated to helping me achieve my goals.

Jessica Medrano, Owner and CEO of RJ O’Neil


Michele and her team have been a joy to collaborate with on any project we invite them on and I don’t use that word lightly. They go all in for whatever the creative mission is and you can feel the effort and thoughtfulness in the end result. I would bring Michele in on every Fortress project if I could and can’t recommend her and K+L highly enough. 

Joel Mathew, CEO & Founder, Fortress Consulting


Media outreach became a great option for us to get our message out. But building a media list is really time consuming and you can miss information. K+L created a custom media list for me. It's been invaluable building relationships and promoting our services to a broader audience.

Melissa Newton, President of Millcreek Media Group


Thanks for that wonderful piece for The Source, friends. It’s fantastic. Appreciate your hard work on it. Have a great weekend!

Kathy Gilmore, MBA, CAE, President - Valley Industrial Association and President – Greater Chicago Advanced Manufacturing Partnership